Our Story

Founders, Alex Hamilton and Corey Wise, are two friends who helped orthodontists together at Align Technology as Business Optimization Consultants on the ADAPT team.

At first, the goal wasn’t to become a marketing agency for orthodontists. The goal was to get doctors the information they needed to know whether or not their marketing companies and solutions were doing what they were saying and were being paid to do.

“We started to do more audits and kept hearing doctors say the same exact things, every single time we would talk to them.

“I know teeth, I don’t know marketing. I don’t exactly know what my marketing company is doing for me. I don’t know if I’m wasting money or if my marketing is working. I just don’t want to be taken advantage of.”

We started looking more into it and were like, “Is this what’s being sold!? Oh my gosh, maybe there is room for us to help bring some better information to these doctors and their practices.”

We recognized that there really is a need for someone like us who’s able to take what the modern e-commerce brands are doing and bring that to orthodontists to help them make things easier for patients to simply a doctor they can trust to provide orthodontic care to their families.”

Who are we?

  • Alex Hamilton

    CO-FOUNDER

    Growing up in a medical family led me to become a USC graduate with a Master's Degree in Healthcare Administration. It's my passion to make a positive impact in healthcare, no matter the size of the market.

    I love helping clients develop strategies, analyze finances, and track progress toward better business health and personal well-being while serving their communities.

  • Corey Wise

    CO-FOUNDER

    After being medically discharged from the US Air Force, entrepreneurship became my medium to take a vision of serving others and develop it into an opportunity to create value for many.

    With the ability to transform intention into impact, I lead clients to gain clarity, build confidence, and drive results with a plan that works

Our Purpose

and Mission

We exist to foster human connection. Our hope is to be a force for good in the world through the development of how communities find and experience exceptional orthodontic care.

Ready to attract more patients?